Marcus · Europe
Market analysis, buyer requirements, European client relations and SEO, GEO or PUMA where these support commercial objectives.
International B2B Business Development
B2B Business Development Between Europe and South America
We help manufacturers and industrial suppliers identify suitable buyers and business partners, assess market requirements and prepare practical commercial outreach. Europe–South America is our focus, while other international engagements remain possible.
From market intelligence to potential buyers — both ways
Manufacturers and specialist industrial suppliers with a defined product, clear applications and a real intention to develop business in the other region.
Europe → South America
A European supplier is looking for buyers in South America.
South America → Europe
Europe and South America are our focus; selected projects in other markets remain possible.
Two regional perspectives, one B2B objective
VolzMarketing brings together European market analysis and Latin American business development. In the joint operating model, Ana leads regional B2B outreach and the negotiation perspective in South America; Marcus handles European client development, market analysis and digital positioning. Actual responsibilities are agreed per project.
Ana · South America
Regional company assessment, B2B relationships, commercial conversations and negotiation. SEO is not part of this role.
The three-month programme
Our three-month B2B programme connects market and buyer research with buyer-focused positioning and preparation for commercial outreach. Individual reviews and specialist services remain available.
Markets & buyers
Define one product line and target market, verify relevant companies, research buying roles and set evidence-based priorities.
Buyer requirements & positioning
Understand the technical and commercial information buyers require; improve one relevant product page or sales asset.
Contact routes & next steps
Prepare contact routes and conversation triggers, prioritise target accounts and define the next sales actions.
What you receive — and what is not guaranteed
- Prioritised buyer or partner research with sources and open questions
- Documented requirements from procurement and technical stakeholders
- An actionable plan for the next sales steps
No guaranteed leads, meetings or sales. Active outreach, negotiations on a client’s behalf, major SEO implementation or additional markets require a separate agreement.
Priority sectors
The first three are initial acquisition priorities. Other sectors depend on a specific product and market case. Inclusion does not imply existing customer references.
- Machinery & industrial equipment
- Industrial automation & components
- Agricultural technology & equipment
- Energy, grids & storage
- Mining supply & industrial equipment
- Logistics & process industries
Who commissions VolzMarketing?
Often the managing director, export manager or international sales lead. Marketing and technical stakeholders may contribute. We therefore lead with buyers, commercial relevance and next steps — not SEO metrics.
Who must your prospects convince?
Industrial supplier selection typically involves procurement, engineering, operations, quality and management. Our research considers these roles and the evidence they need without treating a relevant account as a confirmed buyer.
How an engagement begins
Manufacturers and specialist industrial suppliers with a defined product, clear applications and a real intention to develop business in the other region.
- Clarify the product, home market and target market
- Check buying roles, sources and scope
- Agree a tailored proposal, deliverables and responsibilities
- Document results and decide next steps together
Frequently asked questions
Does VolzMarketing only work in South America?
No. We work internationally. The joint business-development model has a particular focus on Europe and South America.
Can the programme work in both directions?
Yes. European manufacturers may assess buyers in South America, while South American suppliers may assess industrial customers in Europe.
Do you conduct outreach?
Only where explicitly agreed. Research, outreach preparation and direct contact are separate tasks with clear scope.
Is SEO automatically included?
No. SEO, GEO and PUMA are used when relevant to the buying process. Ana is not responsible for their implementation.
Is there a fixed monthly fee?
Pricing depends on the product, markets, research depth and agreed outreach. We define deliverables and scope before work begins.
Which market and buyers would you like to assess?
Tell us about your product, home country and target market. We will discuss an appropriate project scope without promising sales or meetings.